One of the biggest attraction factors to casinos – both online and land-based – is the offer of free stuff to players. This began in land-based casinos during the 1950s when bartenders would hand out free drinks to customers and has evolved into a competition point in the online gambling industry.

When playing at land-based casinos, players are made to feel as comfortable and welcomed as possible. So, operators offer them whatever they need for free, including drinks, food and even hotel rooms in some cases. These “comps” are designed to keep players on the premises of the casino, so they do not venture out to seek their own refreshments. In the case of hotel rooms, these are often offered to high rollers, when a casino sees the opportunity to make a great profit from their service.

Online casinos can’t offer food or hotel rooms, so they offer the one thing that’s possible: cash. At online casinos, players can make themselves eligible for bonuses simply by signing up, using preferred deposit methods and playing particular games. These bonuses range anywhere from $50 to $500, depending on how generous the operator is feeling.

One thing that online casinos and land-based casinos do have in common is the Players Club. Often called “Loyalty Programs” at online casinos, these clubs rewards players with points every time they spend $10 or so. In land-based casinos, this amount is accumulated on a card that is inserted into the game you’re playing; online, they are credited directly to your account.


March 4, 2010

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